Solar Lead Generation

Exclusive Solar Leads for Australian Installers

The typical solar lead in Australia comes from a comparison site. The homeowner submitted one form and is now being called by six installers simultaneously. Could be a renter. You're quoting a 6.6kW system blind against five other CEC-accredited companies - and the homeowner picks whoever is cheapest.

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4,600 leads generated last month 70%+ lead-to-appointment rate 3-5 day build First leads in 24-48 hrs

The Problem

Most solar leads are built
to sell to installers, not to convert homeowners.

The homeowner fills out a form on a comparison site. That same enquiry gets sold to three, four, sometimes six solar companies at once. By the time you dial, they've already spoken to two competitors and stopped answering. The lead says "interested in solar" - no mention of battery storage, no confirmation they even own the property. You're preparing a quote for a Fronius or Enphase system with no idea whether they need single-phase or three-phase, whether the roof faces north or west, or whether they'll ghost you for whoever quotes $500 less.

That's not lead generation. That's a price race where the installer with the lowest margin wins.

Typical solar lead gen

Same homeowner sold to 3-6 solar installers
Vague consent - "our trusted solar partners"
Homeowner doesn't know who's calling them
Race to dial first and quote cheapest
You rent a listing on someone else's comparison site

A QuoteLeads system

Every lead exclusive - one installer per enquiry
Power bill, ownership, and timeline captured
Named consent - your business in the consent text
Homeowner is expecting your specific call
No other installer receives the same lead
You own the system - it stays with your business

The Numbers

One closed solar job covers
months of lead spend.

Solar isn't a $200 service call. A single residential install is worth thousands. A battery add-on or commercial rooftop job is worth tens of thousands. The maths on exclusive leads works because one conversion pays for dozens of enquiries.

$4,000-$8,000

6.6kW residential system

Jinko, REC, or LG panels · Fronius or SolarEdge inverter

$8,000-$13,000

10kW residential system

Three-phase properties · Higher STC rebate value

$10,000-$15,000

Battery storage add-on

Tesla Powerwall · Alpha ESS · VPP-ready installs

$1,500-$3,000

EV charger add-on

Single or three-phase · Often bundled with solar

$20,000-$100,000+

Commercial rooftop solar

DNSP approval · Large-scale STC claims

1 job

Covers weeks of lead spend

One 10kW install at $10k pays for 100+ leads at $80-$100 each

Lead Types

Lead types built for
every solar growth channel.

Rank and convert for high-intent variations without launching separate pages for each offer. These lead types are configured during onboarding and mapped directly to your quoting workflow.

Residential solar panel leads

Homeowners ready for a 6.6kW-13.2kW system with budget, postcode, and timeline qualification captured before submission.

Solar battery storage leads

Existing solar owners adding battery backup with verified bill size, switchboard context, and purchase intent.

EV charger installation leads

EV owners needing a home charger installed, including property type and install timeline for faster quoting.

Commercial solar leads

Business owners with 10kW-100kW+ requirements, ideal for higher-ticket commercial rooftop opportunities.

How It Works

Your company name in the consent text.
Before they submit.

We generate exclusive solar leads through targeted Meta and Google campaigns built on your accounts. Every homeowner arrives through a multi-step survey that qualifies bill size, timeline, and purchase intent before they submit. No cold traffic, no price shoppers - just high-intent solar enquiries delivered to your CRM in real time.

The system is built and owned by your business. Your ad accounts, your landing pages, your CRM, your data. You are not renting leads from a marketplace. If you pause or cancel, everything that was built stays with you - permanently.

Lead volume: 50 to 1,000+ solar leads per month are available nationwide depending on location, budget, and targeting. Delivered in real time via SMS and email the moment the homeowner submits.

Homeowner enters their postcode

Matched to your business by location, service area, and the solar job types you've selected - residential, battery, commercial, or all three.

Your name appears in the consent

Your business name is visible before they submit. They know exactly which CEC-accredited installer will be calling them.

Lead delivered exclusively to you

Name, phone, email, power bill, and timeline - delivered to your phone and inbox the moment they convert. No other installer receives it.

Installer per lead

Leads shared

100%

Exclusive to you

24-48h

To first lead

What You Receive

What every solar lead includes
before it reaches your team.

Every solar lead includes: full name, verified mobile, verified email, postcode, average quarterly power bill, purchase timeline (ASAP / 1-3 months / 3-6 months), property type (residential / commercial), and any custom qualification fields you set. Verified in real time via SMS and email before it hits your phone.

New solar lead - delivered now

Homeowner

David M.

david.m@email.com

Phone

+61 4XX XXX XXX

Location

Carindale, QLD 4152

Power Bill

$800/quarter · Single-phase

Timeline

Within the next 30 days

Consent

Agreed to be contacted by your business

Delivered the moment David submitted. 3-bed home, north-facing roof, $800/quarter power bill, wants 6.6kW plus battery, confirmed homeowner, ready within 30 days. This is a lead you can quote accurately before you pick up the phone.

The Economics

You own it.
Costs drop as it runs.

Comparison sites and shared lead marketplaces sell the same enquiry to multiple installers to protect their own margin. Your conversion rate drops. Your cost per job climbs. And the homeowner picks whoever quotes cheapest because they can't tell the difference between six installers calling them on the same day.

A 6.6kW residential system is $4,000-$8,000. A 10kW system with battery storage is $18,000-$28,000. A commercial rooftop job is $20,000-$100,000+. One closed job covers weeks - sometimes months - of lead spend. You own the system. Cost per enquiry drops the longer it runs.

What you own

Solar-specific landing pages for each job type
Meta & Google ad campaigns targeting solar-intent homeowners
AI-powered follow-up within 60 seconds of every enquiry, 24/7
CRM and pipeline - fully configured for solar sales
14-day automated follow-up sequences
Quote drafting and delivery automation
Your ad accounts, your data, your infrastructure - permanently

Shared vs Exclusive

How QuoteLeads compares to
shared solar lead marketplaces.

Category	QuoteLeads	Lead marketplaces (shared solar leads)
Cost per lead	You control ad spend, typically $15-$50 per exclusive lead	Commonly $80-$200+ with less control over margin
Exclusivity	One territory, one installer, never resold	Often shared across multiple competing installers
Lead quality	Pre-qualified and verified with timeline and bill data	Frequently broader intent with limited qualification depth
Who owns the data	Your business owns the pipeline and data	Marketplace controls platform and customer access

We generate solar leads across NSW, VIC, QLD, WA, SA, TAS, ACT and NT. Territory exclusivity is confirmed during onboarding - one installer per area.

For conversion strategy, read how to convert solar leads and exclusive vs shared solar leads.

Solar Leads - Questions Answered

What installers ask
before they buy.

With a QuoteLeads system you control your own ad spend, which typically means a cost per exclusive lead of $15-$50 - far lower than marketplace pricing of $80-$200+ for shared leads. We also offer a Pay Per Lead option with fixed per-lead pricing.

Yes. Every lead is delivered exclusively to your business. One territory, one installer. We never resell or share leads with any other solar company.

Each lead includes full name, verified mobile, verified email, postcode, average quarterly power bill, purchase timeline, property type, and any custom fields you set. All verified in real time before delivery.

Leads are delivered in real time the moment a homeowner completes the survey. AI SMS follow-up activates within 60 seconds of submission.

We generate solar leads across NSW, VIC, QLD, WA, SA, TAS, ACT and NT. Territory availability is confirmed during onboarding.

Exclusive Solar Leads for Australian Installers

Most solar leads are builtto sell to installers, not to convert homeowners.

One closed solar job coversmonths of lead spend.

Lead types built forevery solar growth channel.