Solar Leads Australia - Exclusive Installer Enquiries | QuoteLeads
Solar Lead Generation
Solar Leads

Solar leads that don't go to
five other installers.

The typical solar lead in Australia comes from a comparison site. The homeowner submitted one form and is now being called by six installers simultaneously. No system size specified. No roof orientation. Could be a renter. You're quoting a 6.6kW system blind against five other CEC-accredited companies - and the homeowner picks whoever is cheapest.

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Named consent Exclusive to your business Real-time delivery via SMS & email Looking for commercial projects?
The Problem

Most solar leads are built
to sell to installers, not to convert homeowners.

The homeowner fills out a form on a comparison site. That same enquiry gets sold to three, four, sometimes six solar companies at once. By the time you dial, they've already spoken to two competitors and stopped answering. The lead says "interested in solar" - no system size, no mention of battery storage, no confirmation they even own the property. You're preparing a quote for a Fronius or Enphase system with no idea whether they need single-phase or three-phase, whether the roof faces north or west, or whether they'll ghost you for whoever quotes $500 less.

That's not lead generation. That's a price race where the installer with the lowest margin wins.

Typical solar lead gen
  • Same homeowner sold to 3–6 solar installers
  • No system size, roof type, or power bill included
  • Vague consent - "our trusted solar partners"
  • Homeowner doesn't know who's calling them
  • Race to dial first and quote cheapest
  • You rent a listing on someone else's comparison site
A QuoteLeads system
  • Every lead exclusive - one installer per enquiry
  • System size, roof, power bill, and timeline captured
  • Named consent - your business in the consent text
  • Homeowner is expecting your specific call
  • No other installer receives the same lead
  • You own the system - it stays with your business
The Numbers

One closed solar job covers
months of lead spend.

Solar isn't a $200 service call. A single residential install is worth thousands. A battery add-on or commercial rooftop job is worth tens of thousands. The maths on exclusive leads works because one conversion pays for dozens of enquiries.

$4,000–$8,000
6.6kW residential system
Jinko, REC, or LG panels · Fronius or SolarEdge inverter
$8,000–$13,000
10kW residential system
Three-phase properties · Higher STC rebate value
$10,000–$15,000
Battery storage add-on
Tesla Powerwall · Alpha ESS · VPP-ready installs
$1,500–$3,000
EV charger add-on
Single or three-phase · Often bundled with solar
$20,000–$100,000+
Commercial rooftop solar
DNSP approval · Large-scale STC claims
1 job
Covers weeks of lead spend
One 10kW install at $10k pays for 100+ leads at $80–$100 each
Solar Job Types

Targeted to the solar work
your crew actually installs.

Not every installer wants every job. Target the system sizes, add-ons, and property types that match your CEC accreditation and your team's capacity.

High volume

Residential Solar Installs

6.6kW and 10kW systems for owner-occupied homes. Qualified on roof type, orientation, power bill, single-phase or three-phase, and installation timeline.

6.6kW system 10kW system Panel upgrade Battery-ready
High ticket

Battery & EV Charger Add-ons

Tesla Powerwall, Alpha ESS, and EV charger installs. $10k–$18k+ jobs from homeowners who already have solar or are adding storage to a new system. VPP-eligible properties identified.

Tesla Powerwall Alpha ESS EV charger VPP enrolment
Premium

Commercial Rooftop Solar

30kW to 100kW+ systems for warehouses, offices, and retail. DNSP approval handling, large-scale STC claims, and three-phase inverter installs. $20k–$100k+ per project.

Warehouse Office Retail Strata
How It Works

Your company name in the consent text.
Before they submit.

Every lead is generated through paid advertising on Google and Meta, targeting homeowners actively searching for solar installation quotes, feed-in tariff information, or battery storage pricing. When the homeowner lands on the form, your company name appears in the consent text - not "our network of trusted solar partners." They see your name, they submit, and when you call, they're expecting it.

Live consent preview

"By submitting this form, you consent to {{your_solar_business}} contacting you regarding your solar installation enquiry."

The system is built and owned by your business. Your ad accounts, your landing pages, your CRM, your data. You are not renting leads from a marketplace. If you pause or cancel, everything that was built stays with you - permanently.

Lead volume: 50 to 1,000+ solar leads per month are available nationwide depending on location, budget, and targeting. Delivered in real time via SMS and email the moment the homeowner submits.

1

Homeowner enters their postcode

Matched to your business by location, service area, and the solar job types you've selected - residential, battery, commercial, or all three.

2

Your name appears in the consent

Your business name is visible before they submit. They know exactly which CEC-accredited installer will be calling them.

3

Lead delivered exclusively to you

Name, phone, email, system size, roof orientation, power bill, timeline - delivered to your phone and inbox the moment they convert. No other installer receives it.

1
Installer per lead
0
Leads shared
100%
Exclusive to you
24–48h
To first lead
What You Receive

What an exclusive solar lead
looks like.

This is what hits your phone. Not a vague "interested in solar" notification - a specific homeowner with a specific property, a real power bill, and a confirmed timeline.

New solar lead - delivered now
Homeowner
David M.
Email
david.m@email.com
Phone
+61 4XX XXX XXX
Location
Carindale, QLD 4152
Job Type
6.6kW Solar + Battery Storage
Property
Owner-occupied, 3-bed, north-facing roof, tile
Power Bill
$350/quarter · Single-phase
Timeline
Within the next 30 days
Consent
Agreed to be contacted by your business
Delivered the moment David submitted. 3-bed home, north-facing roof, $350/quarter power bill, wants 6.6kW plus battery, confirmed homeowner, ready within 30 days. This is a lead you can quote accurately before you pick up the phone.
The Economics

You own it.
Costs drop as it runs.

Comparison sites and shared lead marketplaces sell the same enquiry to multiple installers to protect their own margin. Your conversion rate drops. Your cost per job climbs. And the homeowner picks whoever quotes cheapest because they can't tell the difference between six installers calling them on the same day.

A 6.6kW residential system is $4,000–$8,000. A 10kW system with battery storage is $18,000–$28,000. A commercial rooftop job is $20,000–$100,000+. One closed job covers weeks - sometimes months - of lead spend. You own the system. Cost per enquiry drops the longer it runs.

What you own
  • Solar-specific landing pages for each system size and job type
  • Meta & Google ad campaigns targeting solar-intent homeowners
  • AI-powered follow-up within 60 seconds of every enquiry, 24/7
  • CRM and pipeline - fully configured for solar sales
  • 14-day automated follow-up sequences
  • Quote drafting and delivery automation
  • Your ad accounts, your data, your infrastructure - permanently
Solar Leads - Questions Answered

What installers ask
before they buy.

A solar lead is a homeowner or business owner who has submitted an enquiry requesting a quote for a solar panel installation, battery storage system, or related service such as an EV charger. In Australia, a qualified solar lead typically includes the homeowner's name, phone number, email, property address, roof orientation, estimated power bill, preferred system size (e.g. 6.6kW or 10kW), and whether they are a confirmed homeowner - not a renter. The difference between a high-quality solar lead and a low-quality one is specificity: does the lead include enough detail for a CEC-accredited installer to prepare an accurate quote before the first call?
Solar lead pricing in Australia varies significantly depending on whether the lead is shared or exclusive. Shared solar leads from comparison sites typically cost $15–$40 each, but the same lead goes to 3–6 installers, so your effective cost per booked appointment is much higher. Exclusive solar leads - where no other installer receives the same enquiry - range from $50 to $150+ depending on location, system size, and whether battery storage is included. For a 6.6kW residential system worth $4,000–$8,000, an exclusive lead that converts at even 15–20% represents a strong return. For battery or commercial solar leads worth $10,000–$100,000+, the maths shifts further in your favour.
A shared solar lead is an enquiry that gets sent to multiple installers simultaneously - typically 3 to 6 businesses receive the same homeowner's details at the same time. The homeowner submitted one form on a comparison site and is now fielding calls from every installer in their area. Whoever calls first and quotes cheapest usually wins. An exclusive solar lead is sent to one installer only. The homeowner has seen your business name in the consent text before submitting, and no other company receives their details. Exclusive leads convert at significantly higher rates because there is no price race and the homeowner is expecting your specific call.
Most solar installers rely on word of mouth, comparison sites like Solar Quotes, or shared lead marketplaces. These channels work up to a point, but they cap your volume and force you to compete on price. To consistently book more solar installation jobs, you need a dedicated lead generation system that targets homeowners in your service area who are actively researching solar - searching for 6.6kW system prices, feed-in tariff rates, or battery storage options like Tesla Powerwall or Alpha ESS. Paid advertising on Google and Meta, combined with solar-specific landing pages and real-time lead delivery via SMS, generates a consistent pipeline that you control. The key difference is ownership - you are not renting a listing on someone else's directory.
It depends entirely on the model. Comparison sites and shared lead marketplaces sell the same enquiry to multiple installers, which means your conversion rate drops and your cost per job increases. For many installers, these leads are marginally profitable at best. A dedicated lead generation system that delivers exclusive, consented enquiries is a different proposition. When the homeowner has already seen your business name, confirmed they are a homeowner, and specified their system size and timeline, your close rate improves dramatically. A single 10kW system install at $8,000–$13,000 or a battery add-on at $10,000–$15,000 can cover weeks or months of lead spend. The question is not whether lead generation works - it is whether the leads are exclusive, consented, and specific enough to quote accurately.
A good quality solar lead contains enough information for a CEC-accredited installer to prepare a quote before picking up the phone. That means: confirmed homeowner (not a renter), property address and postcode, roof type and orientation (north-facing is ideal), current quarterly power bill, preferred system size (6.6kW, 10kW, or commercial), whether battery storage is required, single-phase or three-phase power supply, and a realistic installation timeline. The lead should also include named consent - the homeowner agreed to be contacted by your specific business, not a generic "network of solar partners." Without these details, the installer is quoting blind and competing purely on price.
Work backwards from your numbers. If your average residential solar install is $7,000 and your target is $70,000 per month in revenue, you need 10 closed jobs. If you close 1 in 5 exclusive leads (a 20% conversion rate, which is realistic for consented, exclusive enquiries), you need 50 leads per month. At a cost of $80 per exclusive lead, that is $4,000 in lead spend to generate $70,000 in revenue. Shared leads convert at closer to 5–8% because the homeowner is fielding calls from multiple installers, so you would need 125–200 shared leads to achieve the same result. The type of lead matters more than the volume. Battery storage and commercial rooftop solar jobs shift the maths further - a single $15,000 battery install or $50,000 commercial job changes your return on every lead purchased.
Two Ways In

See it work.
Then decide.

Buy leads to see the system in action. Apply for the full system when you're ready to own the infrastructure.

Start here

Market Pulse

A batch of qualified, consented solar leads delivered within an agreed timeframe. Same engine as the full system - exclusive to your business.

Buy Leads
Leads guaranteed · Pro-rata refund on shortfall · No lock-in
Ready to commit

Full System
Build

The complete infrastructure - your brand, your ad accounts, your exclusive territory. Continuous solar leads, CRM, automated follow-up. You own everything.

Build Your System
Scoping call · One installer per territory